The HR Chally Group was founded by Howard & Sally Stevens in 1973 through a grant from U.S. Justice Department. Our original aim was to develop an assessment to improve the selection of Law Enforcement Officers and minimize the impact of the pending EEOC law.
Our success with the Department of Justice led us to our next goal to adapt our assessment process to the study of salespeople, managers, and other positions in business in customer-facing roles.
In 1992, the H.R. Chally Group, along with several corporate sponsors, launched the first comprehensive national sales benchmarking study. The goal was to identify critical sales practices of exceptional sales forces as measured by the customers they serve. This research determined the recipients of the World Class Sales Excellence Awards.
In 2000, the Chally Assessment became one of the first predictive assessments available via the internet.
In January 2015, Chally became part of GrowthPlay, an internationally recognized leader in the arena of sales talent consulting.
In the summer of 2019, the one millionth respondent completed the Chally Assessment.
In 2019, GrowthPlay introduced our new web-based, mobile-enabled survey platform.
1990 – Quadrant Solutions: A Business Novel That Solves the Mystery of Sales Success
1992 – How to Sell Your Products & Services to the Right Market
2000 – Selling the Wheel
2006 – Achieve Sales Excellence
2014 – The Future of Selling: The End of Sales as We Know It